In the first quarter, the market data of Qingdao Merchants Office was announced!Grade A office building market is stable in supply and demand, catering brands have accelerated update iteration

Estimated read time 5 min read

All media reporter Yu Hongliang

What is the market for the Qingdao merchant in the first quarter?According to the Data Data from the Zhong Liang, in the first quarter of 2024, the overall net absorption of the Qingdao office building market was only about 1,500 square meters. In terms of rent, as of the first quarter of 2024, the average effective rent of the overall market was 74 yuan/square meter/month.The month -on -month decreased by 0.7%; in the first quarter, the city’s retail real estate market was about 3,000 square meters, which was slightly lower than the data of the same period last year.On the whole, in terms of the office building market, the overall market watching and looking at the emotions, and the weak demand for new rent affects the market performance.In terms of retail real estate, market supply and demand relationships are stable, and catering brands have accelerated update iterations.

Data show that in the first quarter of 2024, the overall net absorption of the Qingdao office building market was only about 1,500 square meters, and the activity of the leasing market decreased. The weak demand for new rental demand would affect the overall market performance.Market emotions have a certain negative impact.From the perspective of the distribution characteristics of demand, the incremental demand of the market A office building is mainly located in the newly delivered projects in recent years, while the retirement situation comes more from the project with a longer age, and in the small and medium areaDuan is mainly, indicating that the operating pressure facing small and medium -sized enterprises is particularly prominent.

In terms of new supply, the two small body volume B office buildings enter the market, bringing about 60,000 square meters of new supply to the market.The eastern Xintiandi in the Jinjialing Financial District, as well as the first quarter of Hisense Fushan International Building 1 in Fushan New District, pushed up the city’s overall office building market to 6.1 million square meters.Fushan International covers a wealth of property portfolio such as office and apartments. It holds the operating model of coefficient and sales in the region. It is a high -quality business complex project in the region.EssenceHowever, due to the non -core location, the current actual settlement rate of the two new projects is low. Affected by this, as of the first quarter, the vacancy rate of the overall office building market in the city increased by 0.7 percentage points to 32.1%year -on -year to reach a record high.

In terms of rent, the decline in the market under the wait -and -see mood has slowed down the market.As of the first quarter of 2024, the average effective rent of the overall market was 74 yuan/square meter/month, a decrease of 0.7%month -on -month.The average effective rent of the Grade A market is 106 yuan/square meter/month, a decrease of 0.6%month -on -month.The decline is mainly due to the decline in market activity due to weak demand. Under the confirmation of real games, the owner’s watching and seeing the mood is heavier, and the market rental quotation remains stable.

It is worth noting that the rent is maintained in the rent, and the supply and demand of the Grade A office building is stable.In 2024, the overall market rent of the Qingdao office building is expected to have about 3%to 5%.”For the Grade A market, the continuous exploration of rents will help leverage the needs of office upgrades.” Qu Yanping, director of the Qingdao Commercial Real Estate Department, said: “Driven by self -use needs and low rent, level A office office A office A office saidThe exfoliating performance of the building market is expected to be slightly better than the average level of the past five years.

In terms of retail real estate, passenger flow activates the consumer market, and the catering brand has accelerated the update iteration.During the Spring Festival holiday in the first quarter, the passenger flow of the main business districts and shopping malls in Qingdao increased to varying degrees.However, the overall consumption willingness reflected by the unit price and consumption frequency still has room for recovery.In the first quarter, the city’s retail real estate market was about 3,000 square meters, which was slightly lower than the data of the same period last year.From the perspective of the subdivision category, the proportion of catering formats in new stores and retired shops is equivalent, indicating that catering brands are accelerating the update iteration, and chain -based small and medium -sized fast -food simplified meals and popular meals still maintain the development trend.

In terms of supply, there is no new project delivery in the first quarter, and the market supply and demand relationship is stable.As of the first quarter of 2024, the city’s high -quality retail real estate market stock was 5.88 million square meters, of which 31%of the non -core business district projects have become the largest part of the stock property, indicating that the rapid development of the commercial market in the past two years hasEssenceThe overall market vacancy rate remains unchanged, and only a month -on -month decrease of 0.1 percentage points to 8.7%. Under the impact of new supply, market supply and demand relationships are becoming increasingly stable.

In terms of rent, the rents have been further compressed.As of the first quarter of 2024, the first floor of the city’s high -quality retail property was 194 yuan/square meter/month, a decrease of 0.5%month -on -month.The differentiation performance of the project has intensified, and most high -quality core retail properties are highly tough, but some of the projects that are still mature or unsatisfactory are still dragging on the overall market rent level.

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